A Good Look’n Tour

A Green Tour Supporting Green Berets

Impact Highlights:

• 4,000+ Actions taken by fans at shows
• $9,500+ Raised to support environmental causes and The Special Forces Foundation
• 2,800+ Single-use plastic bottles eliminated

See the full Impact Report:

REVERB joined Sturgill Simpson in 2020 helping to reduce the environmental footprint of A Good Look’n Tour and support the Special Forces Foundation.

Action Village

At every show on A Good Look’n Tour, fans took action for the environment and supported the Special Forces Foundation. Fans had an opportunity to:

• Donate for a custom reusable #RockNRefill Nalgene Bottle
• Ditch disposables by using the free REVERB filtered water stations
• Learn more about the Special Forces Foundation, a cause important to Sturgill
• Register to vote with HeadCount (*at select shows)
• Meet local nonprofits and sign up to serve your community

Every fan that participated in the Action Village had an opportunity to sign up to win a Martin Guitar signed by Sturgill.

Tour Sustainability

REVERB worked with Sturgill and his crew to reduce the environmental footprint of his 2020 tour. Efforts included:

• Reusable water bottles and insulated mugs for everyone on tour
• Water refill stations for artist and crew
• Recycling backstage as well as on buses and trucks
• Donation of unused hotel toiletries to local shelters
• Eco-products on buses