Reverb Our Work Tours & Artists

Sturgill Simpson 2020


A Good Look’n Tour

A Green Tour Supporting Green Berets

Impact Highlights:

  • 4,000+ Actions taken by fans at shows
  • $9,500+ Raised to support environmental causes and The Special Forces Foundation
  • 2,800+ Single-use plastic bottles eliminated

See the full Impact Report:

REVERB joined Sturgill Simpson in 2020 helping to reduce the environmental footprint of A Good Look’n Tour and support the Special Forces Foundation.

Action Village

At every show on A Good Look’n Tour, fans took action for the environment and supported the Special Forces Foundation. Fans had an opportunity to:

  • Donate for a custom reusable #RockNRefill Nalgene Bottle
  • Ditch disposables by using the free REVERB filtered water stations
  • Learn more about the Special Forces Foundation, a cause important to Sturgill
  • Register to vote with HeadCount (*at select shows)
  • Meet local nonprofits and sign up to serve your community

Every fan that participated in the Action Village had an opportunity to sign up to win a Martin Guitar signed by Sturgill.

Tour Sustainability

REVERB worked with Sturgill and his crew to reduce the environmental footprint of his 2020 tour. Efforts included:

  • Reusable water bottles and insulated mugs for everyone on tour
  • Water refill stations for artist and crew
  • Recycling backstage as well as on buses and trucks
  • Donation of unused hotel toiletries to local shelters
  • Eco-products on buses

At Every Show

  • #RockNRefill

  • Action Village

  • Backstage Greening

  • Community Support

  • Nonprofits

  • Volunteers

  • Water Station

Artist Details

  • Sturgill Simpson