Reverb Music Climate Revolution Music Decarbonization Project

Wild Rivers: Climate Action Case Study

IMPACT CASE STUDY

Since 2021, Wild Rivers has partnered with REVERB on their tours to reduce the environmental footprint and address greenhouse gas pollution. With $1 per ticket sold dedicated to supporting their environmental goals, Wild Rivers has been able to neutralize more than 900 tons of CO2e, support environmental organizations, and helped fund climate projects that are creating a more sustainable, equitable future.

IMPACT HIGHLIGHTS

$50,000+ RAISED 
FOR SOCIAL AND ENVIRONMENTAL PROJECTS

922 TONNES OF CO2e NEUTRALIZED
EQUIVALENT TO POWERING 180 HOMES WITH CLEAN ENERGY FOR A YEAR

8,800 POUNDS OF PLASTIC REMOVED FROM THE OCEAN
IN MARGINALIZED COMMUNITIES IN VIETNAM AND CAMBODIA

ADDRESSING TOUR EMISSIONS

Wild Rivers dedicated $1 per ticket sold and donated all proceeds from custom tour Nalgene #RockNRefill bottles sold in merch to support their environmental goals. In total, they have raised over $50,000 to support measurable greenhouse gas reductions, address climate justice, advance decarbonization efforts in music, and create lasting positive impacts with the goal of addressing the complex challenges of the climate crisis.

  • 922 Tons of CO2e Neutralized through certified climate projects
  • 8,800 Pound of Plastic Waste Removed from the Ocean
  • Funded Climate Solutions in Music via REVERB’s Music Decarbonization Project

Additional Environmental Measures

In addition to greenhouse gas reductions, REVERB helped Wild Rivers meet their sustainability goals by addressing waste on tour. Past efforts include:

  • Reusable water bottles, utensils and insulated mugs for band and crew
  • Green Rider review and update from REVERB team
  • 311 Trees Planted with One Tree Planted
  • RockNRefill bottles available at merch booth and online (proceeds to support REVERB)
  • Fan engagement empowering Wild Rivers fans to take action for people and the planet

CLIMATE PROJECTS

MUSIC DECARBONIZATION PROJECT

Wild Rivers is a major contributor to REVERB’s Music Decarbonization Project – an industry supported effort to advance innovative climate solutions that directly eliminate carbon emissions created by the music industry and address music’s unique climate challenges.

TONTOTON

TONTOTON’s Plastic Collection Centers in the coastal areas of Cambodia are helping to stop plastic pollution and its flow into the ocean while strengthening vulnerable communities. TONTOTON’s Material Recovery Facility plastic is either upcycled, recycled or utilized as an alternative energy source for a fully circular solution.

With the help of Wild Rivers, TONTOTON pulled 4 Metric tonnes (or 8800 lbs) of plastic out of the ocean!

Ocean Foundation's Blue Resilience Initiative

Blue Resilience Initiative (BRI) works to support coastal community resilience by restoring and conserving coastal habitats like seagrasses, mangroves, coral reefs, seaweeds, and salt marshes. They also work to reduce stressors to coastal environments and improve local food security through innovative regenerative agriculture and agroforestry approaches using seaweed-based compost.

BIODIGESTERS IN MEXICO

In partnership with Native Energy, this project helps build and install simple biodigester units for subsistence farmers in Mexico. These units break down animal waste yielding gas that powers biogas cookstoves and water heaters as well as farm-generated fertilizer. This helps avoid methane emissions, improves air quality, and provides an alternative to expensive and harmful chemical fertilizers.

Ready to take action on tour?