Travel To Concerts Has A Massive Carbon Footprint, But It Doesn’t Have To.

REVERB is featured in Rolling Stone’s coverage of how the live music industry is working to reduce its climate impact, with a focus on the outsized role of fan travel. The article highlights REVERB’s research and on-the-ground work with artists including Billie Eilish and ODESZA to better understand emissions and create real solutions, from cleaner touring practices to fan-focused strategies that make lower-impact choices more accessible.

As the industry evolves, the piece points to growing demand from both artists and fans for more sustainable concerts, with REVERB helping turn that momentum into measurable action.