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From Extreme Weather to Fan Travel: Lauren Sullivan on Scientista

Lauren Sullivan

REVERB cofounder Lauren Sullivan was recently featured on the Scientista Podcast, a series highlighting women shaping business, policy, and culture through science and innovation.

In conversation with co-host Monica Medina, Lauren explored how climate change is already reshaping the live music industry—from extreme weather disrupting tour schedules to the outsized impact of fan travel. The episode offers a behind-the-scenes look at what happens when global climate risk meets life on the road.

Lauren also shared how REVERB works with artists, venues, and festivals to reduce environmental impact through initiatives like the EcoVillage and the Music Decarbonization Project, including efforts to power stages with cleaner energy solutions. Drawing on insights from REVERB’s concert travel study, she highlighted how fan transportation can account for a footprint far larger than artist and crew travel—underscoring both the challenge and the opportunity for change. 

The conversation situates live music at a critical inflection point—where data, culture, and community can come together to drive meaningful climate action at scale.