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CCT CONNECTS MILLENNIALS’ FAVORITE BANDS WITH SOCIAL AND ENVIRONMENTAL CAUSES TO INSPIRE AND ACTIVATE THE NEXT GENERATION OF CHANGE MAKERS ON CAMPUSES ACROSS THE COUNTRY.
Half music tour, half environmental campaign, CCT aims to inspire and activate students in an electric atmosphere while leaving a positive impact on each community the tour visits. In addition to educating and mobilizing students, the tour is run to have a minimal environmental footprint.
CCT is a project of REVERB, an environmental non profit dedicated to educating and engaging musicians and their fans to take action toward a more sustainable future. REVERB has worked on over 150 major tours (Dave Matthews Band, Maroon 5, fun., Jack Johnson, etc.) and created CCT specifically to engage students right where they live–on campus.
1 MILLION+ STUDENTS
150+ COLLEGE CAMPUSES
PAST BRAND PARTNERS
PAST NON-PROFIT PARTNERS